Concept development and mural design for a one-minute teaser video promoting the launch of a campaign building awareness around the growing creative and cultural industries in Amman, Jordan.
The نصنع (We Make) campaign wove together career opportunities and cultural traditions through social media campaigns, panel discussions, and in-person workshops.
One minute Script:
Each of us faces something
A wallAn obstacle
A barrier
And each of us has a choice
To make a move
To use our hands to create
To use our minds to explore
and bend boundaries
To use our imagination
To dream of something
incomprehensible
We were born
As dreamers
As explorers
As makers
We have grown up to be
designers, artists, carpenters
And we make barriers
into opportunities
Story Board Draft: